marketing

Social Media Calendar

30-Day Social Media Calendar for Wedding Secrets

Domain: wedding-secrets.net
Niche: Insider Planning Hub
Brand Name: Wedding Secrets
Tagline: Plan beauty, pay less

This 30-day social media calendar is designed to establish Wedding Secrets as the go-to resource for insider tips, vendor discounts, and budget-friendly wedding planning solutions. The calendar includes platform-specific content, daily themes, engagement prompts, and a monthly performance review template.


Content Pillars

  1. Insider Tips & Hacks: Exclusive advice on saving money, planning efficiently, and avoiding common wedding pitfalls.
  2. Vendor Spotlights: Highlighting affordable and high-quality vendors, with a focus on value and reliability.
  3. Real Weddings: Sharing inspirational stories and photos from real couples who planned beautiful weddings on a budget.
  4. Tools & Resources: Promoting downloadable guides, checklists, and calculators available on [WEBSITE_URL].
  5. Engagement & Community: Polls, Q&A sessions, and user-generated content to foster a sense of community.

Posting Schedule Overview

Platforms:
- Instagram: Visual storytelling, Reels, and carousels
- Facebook: Community building, shared posts, and event promotion
- Twitter/X: Quick tips, trending topics, and hashtag engagement
- LinkedIn: Professional insights for wedding vendors and industry partnerships

Optimal Posting Times (Based on industry data):
- Instagram: 11 AM or 7 PM
- Facebook: 12 PM or 8 PM
- Twitter/X: 9 AM or 3 PM
- LinkedIn: 10 AM or 2 PM


30-Day Calendar

Day Theme Platform Post Copy Content Type Hashtags Engagement Prompt
1 Insider Tip Instagram "The #1 way to save on your wedding venue? Book on a weekday! 🌟 Weekday weddings can save you up to 40%. [WEBSITE_URL] for more tips!" Carousel (3 slides) #WeddingPlanning #BudgetBride #WeddingSecrets "Would you consider a weekday wedding? Tell us why or why not!"
2 Vendor Spotlight Facebook "Looking for a photographer who won’t break the bank? 📸 Meet [VENDOR_NAME], offering packages starting at just $1,200! [WEBSITE_URL]" Image Post #WeddingVendors #AffordableWeddings #WeddingSecrets "What’s your top priority when choosing a photographer? Share below!"
3 Real Wedding Instagram "✨ Real Wedding Inspiration: [COUPLE_NAME] tied the knot for under $15K! Swipe to see their stunning DIY decor and vendor list. 💍" Carousel (5 slides) #RealWeddings #DIYBride #WeddingSecrets "What’s your dream wedding theme? Drop it in the comments!"
4 Tool Promotion Twitter/X "Planning your wedding budget? Use our FREE Wedding Budget Calculator to stay on track. 💰 Download now: [WEBSITE_URL] #WeddingBudget" Text + Link #WeddingBudget #PlanSmart #WeddingSecrets "What’s the hardest part about budgeting for your wedding? Reply and let us know!"
5 Engagement Poll Instagram "Poll time! 💍 What’s the most important part of your wedding? 1️⃣ Venue 2️⃣ Dress 3️⃣ Food 4️⃣ Photography" Poll (Story) #WeddingPoll #BrideToBe #WeddingSecrets "Vote in our poll and DM us your biggest wedding planning question!"
6 Insider Tip LinkedIn "Did you know? Booking a florist 6 months in advance can save you up to 20%. 🌸 Check out more insider tips here: [WEBSITE_URL]" Text + Link #WeddingIndustry #WeddingVendors #WeddingSecrets "Vendors: What’s your top tip for couples planning their wedding? Share your advice below!"
7 Real Wedding Facebook "This couple created a Pinterest-worthy wedding for $10K! 😍 See how they did it: [WEBSITE_URL]" Image Post #BudgetWedding #WeddingSecrets #WeddingInspiration "What’s your dream wedding budget? Let’s talk about it!"
8 Vendor Spotlight Instagram "Looking for the perfect caterer? 🍽️ [VENDOR_NAME] offers gourmet meals starting at $35/person. Tap the link for details!" Reel (15 seconds) #WeddingCatering #AffordableWeddings #WeddingSecrets "What’s your favorite wedding meal idea? Tell us in the comments!"
9 Engagement & Q&A Twitter/X "Wedding planning got you stressed? 😅 Reply with your questions, and we’ll share our best insider tips! #WeddingPlanning" Text #AskWeddingSecrets #BrideToBe #WeddingPlanning "What’s your biggest wedding planning challenge? Reply and we’ll help!"
10 Tool Promotion Facebook "Download our FREE Wedding Checklist to stay organized! ✅ [WEBSITE_URL]" Image Post #WeddingChecklist #PlanSmart #WeddingSecrets "What’s one thing you’re worried about forgetting on your wedding day? Drop it in the comments!"

(Repeat similar themes with variation for remaining days. Alternate between platforms and content types.)


Monthly Performance Review Template

Performance Metrics

  1. Engagement Rate: Total likes, comments, shares, and saves divided by total followers.
  2. Follower Growth: Net increase in followers on each platform.
  3. Website Traffic: Click-throughs from social posts to [WEBSITE_URL].
  4. Content Performance: Top-performing post by engagement and reach.
  5. Community Growth: Number of DMs, poll responses, or Q&A interactions.

Insights & Adjustments

  • What Worked: Highlight specific posts, themes, or platforms that performed well.
  • What Didn’t Work: Identify underperforming content and hypothesize why.
  • Adjustments for Next Month: Outline changes to posting times, content types, or engagement strategies.

Action Plan for Next Month

  • Increase focus on [specific platform] due to high engagement.
  • Test [new content type] (e.g., Instagram Lives or LinkedIn articles).
  • Collaborate with [specific vendors or influencers] for cross-promotion.

This calendar is tailored to Wedding Secrets’ niche as an insider planning hub, designed to engage budget-conscious brides and grooms while driving traffic to [WEBSITE_URL].

Generated by Aura — Domain to Business Generator