marketing

Email Campaign Templates

Email Campaign Templates for Wedding Secrets ([WEBSITE_URL])

Welcome/Onboarding Sequence (5 Emails)

Email 1: Welcome to Wedding Secrets

Subject Line:
- A: "Welcome to Wedding Secrets – Your Insider Guide Starts Here!"
- B: "Plan Beauty, Pay Less: Let’s Get Started!"

Preview Text:
"Discover exclusive tips, tools, and savings to make your wedding planning stress-free and stunning."

Body Copy:
Hi [FIRST_NAME],

Congratulations on starting your wedding planning journey! At Wedding Secrets, we’re here to help you plan beauty while paying less.

Here’s what you can expect:
- Insider tips on saving thousands without compromising quality.
- Access to our exclusive vendor database.
- Budget calculators tailored to your dream wedding.

To get started, visit your personalized planning hub here: [WEBSITE_URL].

Let’s make your wedding unforgettable!

Warmly,
[REPRESENTATIVE_NAME]
Wedding Secrets

CTA:
"Start Planning Now"

Send Timing:
Immediately upon signup

Audience Segment:
New subscribers


Email 2: Your First Insider Tip

Subject Line:
- A: "Save Big on Venue Costs – Here’s How!"
- B: "The Secret to Affordable Elegance: Venues"

Preview Text:
"Learn the insider trick to cutting venue costs without sacrificing style."

Body Copy:
Hi [FIRST_NAME],

Did you know that booking your venue on a weekday can save up to 40%? At Wedding Secrets, we specialize in insider tips like this to help you plan beauty, pay less.

Here’s a quick guide to finding affordable venues:
- Look for non-traditional spaces like libraries or botanical gardens.
- Avoid peak seasons (May–October).
- Negotiate packages that include catering and rentals.

Check out our curated list of budget-friendly venues here: [WEBSITE_URL].

Your dream wedding doesn’t have to break the bank!

Cheers,
[REPRESENTATIVE_NAME]

CTA:
"Explore Budget-Friendly Venues"

Send Timing:
2 days after signup

Audience Segment:
New subscribers


Email 3: Budgeting Made Simple

Subject Line:
- A: "Your Wedding Budget Blueprint Awaits!"
- B: "How to Save Thousands Without Stress"

Preview Text:
"Get your free budget calculator and start planning smarter today."

Body Copy:
Hi [FIRST_NAME],

Budgeting for your wedding doesn’t have to be overwhelming. We’ve created a free, easy-to-use budget calculator that breaks down costs and helps you stay on track.

Here’s how it works:
- Enter your total budget.
- Allocate funds to categories like venue, catering, attire, and decor.
- Get real-time adjustments as you plan.

Download the calculator here: [WEBSITE_URL].

Let’s make budgeting the easiest part of your planning journey!

Best,
[REPRESENTATIVE_NAME]

CTA:
"Download Your Budget Calculator"

Send Timing:
4 days after signup

Audience Segment:
New subscribers


Email 4: Vendor Secrets Revealed

Subject Line:
- A: "Insider Deals: Save Big on Vendors"
- B: "The Vendors Brides Don’t Want You to Know About"

Preview Text:
"Discover trusted vendors offering discounts exclusively for Wedding Secrets members."

Body Copy:
Hi [FIRST_NAME],

Finding vendors can be overwhelming, but we’ve got you covered. Wedding Secrets has partnered with top-rated vendors to offer exclusive discounts just for you.

Here’s what’s waiting for you:
- Photographers with packages starting at $1,200.
- Caterers offering 15% off for midweek weddings.
- Florists who deliver stunning arrangements under $500.

Browse our vendor database here: [WEBSITE_URL].

Your perfect wedding team is just a click away!

Warm regards,
[REPRESENTATIVE_NAME]

CTA:
"Find Your Vendors Now"

Send Timing:
6 days after signup

Audience Segment:
New subscribers


Email 5: Your Planning Checklist

Subject Line:
- A: "Your Ultimate Wedding Checklist Is Here!"
- B: "Stay Organized: Download Your Free Checklist"

Preview Text:
"Keep your planning stress-free with this step-by-step guide."

Body Copy:
Hi [FIRST_NAME],

Wedding planning can feel overwhelming, but we’re here to make it easy. Download your free wedding checklist and stay on top of every detail.

This checklist includes:
- Month-by-month planning milestones.
- Vendor booking timelines.
- Budget reminders.

Get your checklist here: [WEBSITE_URL].

Let’s keep your planning stress-free and organized!

Best wishes,
[REPRESENTATIVE_NAME]

CTA:
"Download Your Checklist"

Send Timing:
8 days after signup

Audience Segment:
New subscribers


Nurture Sequence (7 Emails)

Email 1: Insider Savings on Decor

Subject Line:
- A: "DIY Decor That Looks Professional – Save 50%"
- B: "Transform Your Venue Without Breaking the Bank"

Preview Text:
"Learn how to create stunning wedding decor for half the price."

Body Copy:
Hi [FIRST_NAME],

Decor can be one of the most expensive parts of your wedding, but it doesn’t have to be. Here are three DIY decor ideas that look professional and cost less than $200:
1. DIY floral centerpieces using wholesale blooms.
2. Elegant table runners made from repurposed fabric.
3. Personalized signage using printable templates.

For step-by-step instructions, visit [WEBSITE_URL].

Your dream decor is closer than you think!

Warmly,
[REPRESENTATIVE_NAME]

CTA:
"Get DIY Decor Ideas"

Send Timing:
10 days after signup

Audience Segment:
Subscribers interested in decor


(Continue with additional emails covering attire tips, catering savings, guest list management, etc., following the same structure.)


Re-engagement Sequence (3 Emails)

Email 1: We Miss You!

Subject Line:
- A: "Still Planning? Let Us Help!"
- B: "Your Wedding Secrets Are Waiting for You"

Preview Text:
"Come back and discover insider tips to save time and money on your wedding."

Body Copy:
Hi [FIRST_NAME],

We noticed you haven’t visited Wedding Secrets in a while. Are you still planning your wedding?

We’ve got new resources waiting for you:
- Updated vendor discounts.
- Fresh DIY decor ideas.
- Budget-friendly honeymoon tips.

Check out what’s new here: [WEBSITE_URL].

Let’s make your wedding planning easier!

Warm regards,
[REPRESENTATIVE_NAME]

CTA:
"See What’s New"

Send Timing:
30 days after inactivity

Audience Segment:
Inactive subscribers


(Continue with additional re-engagement emails encouraging return visits.)


Promotional Campaign Template

Email: Flash Sale on Vendor Discounts

Subject Line:
- A: "Exclusive Vendor Deals – 48 Hours Only!"
- B: "Save Big on Your Dream Wedding Team!"

Preview Text:
"Don’t miss these limited-time discounts on top-rated vendors."

Body Copy:
Hi [FIRST_NAME],

For the next 48 hours, Wedding Secrets members get exclusive discounts on select vendors:
- Photographer: 20% off packages.
- Caterer: $500 off bookings over $5,000.
- Florist: Free delivery for orders placed this week.

Act fast – these deals expire in 48 hours!

Claim your discounts here: [WEBSITE_URL].

Your dream wedding team is just a click away!

Warm regards,
[REPRESENTATIVE_NAME]

CTA:
"Claim Your Discounts Now"

Send Timing:
Send twice during the 48-hour window (once at launch, once 24 hours before expiration).

Audience Segment:
All subscribers


Post-Purchase Follow-Up Sequence

Email 1: Thank You for Trusting Us

Subject Line:
- A: "Thank You for Planning with Wedding Secrets!"
- B: "Your Wedding Planning Journey Starts Here"

Preview Text:
"We’re thrilled to be part of your wedding planning journey."

Body Copy:
Hi [FIRST_NAME],

Thank you for trusting Wedding Secrets to help you plan your special day. We’re here to support you every step of the way.

To make the most of your membership, explore these resources:
- Vendor database for exclusive discounts.
- Planning tools to stay organized.
- Insider tips to save time and money.

Visit your hub here: [WEBSITE_URL].

We can’t wait to see your dream wedding come to life!

Warmly,
[REPRESENTATIVE_NAME]

CTA:
"Explore Your Planning Hub"

Send Timing:
Immediately after purchase

Audience Segment:
Customers


(Continue with additional post-purchase emails offering tips, upsells for premium features, etc.)


This email campaign is tailored specifically for Wedding Secrets ([WEBSITE_URL]) and its target audience of budget-conscious couples planning their weddings. Each email is designed to deliver actionable value, drive engagement, and build trust with subscribers.

Generated by Aura — Domain to Business Generator